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Steve
Buttry developed this handout for the Newsroom Trainers
Conference Idea Exchange, Poynter Institute, Sept. 6-8,
2007. Buttry is API's Director of Tailored Programs,
and can be contacted at: sbuttry@americanpressinstitute.org
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Don’t
Wait on the Web
As
digital skills grow in importance in newsrooms, trainers need to learn
how to demonstrate features of web sites that illustrate skills their
staffs should learn. Showing web sites live in workshops can be risky
for a variety of reasons:
- Waiting for web sites to load and move can delay the workshop as
you fill time, waiting for the site you just teed up to actually show
on the screen.
- The best
web sites are updated frequently, so you might click on the site
and find that it has changed and the link you wanted to demonstrate
isn’t
where you thought it would be.
- Server
problems follow Murphy’s Law, so you could get an error
message when you try to connect at just the moment that a popular new
feature has crashed the site you want to visit.
You can ensure that your staff gets the most of your web demonstration
by using any or all of three preparation steps:
- Instead
of demonstrating live on the web, use screen grabs (function-print
screen on a PC, after you’ve used F11 to go full-screen), pasted
(control-V) into PowerPoint slides. You can grab several screens from
a single site, to show off successive links or things you might find
by scrolling down.
- If a
particular site merits a live demonstration, open the browser in
advance and check out everything you want to show during the workshop,
then leave the browser open but minimized. That way you won’t
have to wait for any of the pages to load. And everything will be where
you expect it to be. If you want to demonstrate more than one site,
open and minimize multiple browsers so all the sites are open and your
only delay is clicking from one browser to another.
- List the browsers on a handout, so staff members can explore them
in greater depth later on their own. A digital handout, posted on your
intranet, used on a CD handout or emailed to staff members, is most
effective, so they can just click on the examples you showed them.
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